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DIGITAL MARKETING – BBA CA – Semester 3

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Authors Name	Gautam Bapat
ISBN 13	9789389944990
Publisher	Nirali Prakashan
Edition	First
Pages	168
Language	English
Publishing Year	Jul-20

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SKU: N4947 Categories: BBA CA (Computer Application) (NEP) Books for Savitribai Phule Pune University (SPPU), BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks, Semester 3 (SYBBA CA - Second Year)

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Description

1. E-Commerce,
2. Introduction to New Age Media (Digital) Marketing,
3. Creating Initial Digital Marketing Plan,
4. Markrting using Web Sites,
5. Search Engine Optimization,
6. Customer Relationship Management,
7. Social Media Marketing,
8. Digital Marketing Budgeting.

Additional information

Weight	250 g
Dimensions	18 × 1 × 24 cm
Language	English
Publisher	Nirali Prakashan – Publication
Semester - Year	Semester 3 (Second Year – SY)
University	Savitribai Phule Pune University (SPPU)

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DIGITAL MARKETING – BBA CA – Semester 3

Print version ₹210 ₹178.5

eBook ₹210 ₹147

Both (Print & eBook) ₹420 ₹252

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