MARKETING ANALYTICS for MBA Semester 3 | Prof. Harshal Deshmukh, Prof. Piyush Dixit | Nirali Prakashan

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Authors Name	Prof. Harshal Deshmukh, Prof. Piyush Dixit
ISBN 13	9789369938339
Publisher	Nirali Prakashan
Edition	First
Pages	128
Language	English
Publishing Year	Jul-25

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SKU: N2092 Categories: BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks, MBA (NEP) Textbooks and Reference Books, Semester 3

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Description

1. Foundations of Marketing Analytics
2. Customer and Consumer Analytics
3. Retail, Distribution, and Sales Analytics
4. Digital and Campaign Analytics
5. Strategic Interpretation and Decision-Making Using Analytics
Appendix (Multiple Choice Questions)

Additional information

Weight	190 g
Dimensions	24 × 18 × 1 cm
Language	English
Publisher	Nirali Prakashan – Publication
Semester - Year	MBA Semester 3
University	Savitribai Phule Pune University (SPPU)

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