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QUALITATIVE RESEARCH METHODS – MBA – General Elective (GE-UL-10) – For All Indian Universities | Dr. Archana R. Salve | Nirali Prakashan

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Authors Name	Dr. Archana R. Salve , Dr. Padmalochana Bisoyi , Dr. Dipti S. Barge
ISBN 13	9789389944457
Publisher	Nirali Prakashan
Edition	First
Pages	82
Language	English
Publishing Year	Apr 2023

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SKU: N4790R Categories: BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks, MBA (NEP) Textbooks and Reference Books, Semester 2

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Description

1. Qualitative Research
2. Qualitative Research Designs
3. Qualitative Research Methods
4. Projective Techniques
5. Qualitative Criteria in Qualitative Research

About the Book :

This book is especially designed for MBA students. Those who wish to pursue career in management research, or solve management problems involving qualitative aspect in the organizations, can find this book as an important resource. Although the subject is bit complicated to understand, the authors have tried to make it simple, interesting and readable with the help of cases, diagrams and pictures. We have made sincere efforts in structuring this book in precise and accurate manner.

Additional information

Weight	130 g
Dimensions	24 × 18 × 1 cm
Language	English
Publisher	Nirali Prakashan – Publication
Semester - Year	Semester 2 (First Year – FY)
University	Savitribai Phule Pune University (SPPU)