| Authors Name | Dr. Shaila Bootwala , Mohammed Fazil Shareef |
| ISBN 13 | 9789354510731 |
| Publisher | Nirali Prakashan |
| Edition | First |
| Pages | 136 |
| Language | English |
| Publishing Year | Jul-21 |
ZoomINTERNATIONAL MARKETING MANAGEMENT (TY BBA IB Semester 5)
1. Introduction to International Marketing
2. International Market Entry and Distribution Strategy
3. International Product Policy and Planning
4. International Pricing and Promotion Decisions
| Weight | 210 g |
|---|---|
| Dimensions | 24 × 18 × 1 cm |
| Language | English |
| Publisher | |
| Semester - Year | Semester 5 (Third Year TY) |
| University |
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