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CONSUMER BEHAVIOR (Third Year ((T.Y.) B.Tech Course In Computer Engineering / AI & ML / AI & DS / Artificial Intelligence – Semester 6 – DBATU)

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Authors Name	Dr. Shaila Bootwala , Dr. Zakira Shaikh
ISBN 13	9788119117024
Publisher	Nirali Prakashan
Edition	First
Pages	119
Language	English
Publishing Year	Jun-23

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SKU: N6835 Categories: Artificial Intelligence & Data Science Books (DBATU), Artificial Intelligence & Machine Learning Books - DBATU, Artificial Intelligence Books (DBATU), Books for Dr. Babasaheb Ambedkar Technological University (DBATU) - B.Tech, Computer Engineering Books - DBATU, Degree Engineering Textbooks, Engineering Textbooks and Reference Books, Semester 6 [T.E - Third Year], Semester 6 [T.E - Third Year], Semester 6 [T.E - Third Year], Semester 6 [T.E - Third Year]

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eBook ₹160 ₹112

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Both (Print & eBook) ₹320 ₹192

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Description

Unit 1: Introduction to the Study of Consumer Behavior,
Unit 2: Market Segmentation and Positioning,
Unit 3: Models of Consumer Behavior,
Unit 4: Psychological Influences on Consumer Decision Making,
Unit 5: Diffusion of Innovation Diffusion Process,
Model Question Papers

Additional information

Weight	175 g
Dimensions	24 × 18 × 1 cm
Language	English
Publisher	Nirali Prakashan – Publication
Semester - Year	Semester 6 (Third Year TY)
University	Dr. Babasaheb Ambedkar Technological University

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Print version

Print Version: The estimated delivery date of the print version is approximately 3 to 5 working days from the date of placing the order.
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Print version

Print Version: The estimated delivery date of the print version is approximately 3 to 5 working days from the date of placing the order.
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eBook

eBooks: No physical copy will be delivered. the books offered through this platform are designed to be read-only through web browser or ebook reader apps.
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Both (Print & eBook) ₹75

Print Version: The estimated delivery date of the print version is approximately 3 to 5 working days from the date of placing the order
eBooks: No physical copy will be delivered. the books offered through this platform are designed to be read-only through web browser or ebook reader apps.
eBooks: This book has been already added to your account. Please check under "My eBooks". If you want to buy print book alone, choose "Print Version".
GSTwill be applicable.
eBook Validity: The eBook will be accessible only for from the date of purchase.
For any queries write to info@pragationline.com

Print Version: The estimated delivery date of the print version is approximately 3 to 5 working days from the date of placing the order
eBooks: No physical copy will be delivered. the books offered through this platform are designed to be read-only through web browser or ebook reader apps.
eBooks: This book has been already added to your account. Please check under "My eBooks".
GSTwill be applicable.
eBook Validity: The eBook will be accessible only for from the date of purchase.
For any queries write to info@pragationline.com

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