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GLOBAL STRATEGIC MANAGEMENT (MBA Semester 4)

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Authors Name	Dr. Pradip Kumar Sinha , Prof. (Dr.) Nitin Zaware , Prof. (Dr.) Umesh S. Kollimath
ISBN 13	9789354515927
Publisher	Nirali Prakashan
Edition	First
Pages	242
Language	English
Publishing Year	January 2024

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SKU: N5176 Categories: BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks, MBA (NEP) Textbooks and Reference Books, Semester 4

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Description

1. Introduction
2. Market Intelligence and Designing a Global Strategy
3. Global Strategic Alliances and Resources and Business-Level Strategy
4. Designing a Global Organisation
5. Globalization, Innovation and Sustainability
Appendix-Solved Question Papers

Additional information

Weight	340 g
Dimensions	24 × 18 × 3 cm
Language	English
Publisher	Nirali Prakashan – Publication
Semester - Year	Semester 4 (Second Year – SY)
University	Savitribai Phule Pune University (SPPU)

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