MARKETING ANALYTICS For MBA Semester 3 | Nirali Prakashan

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Authors Name Dr. S.S. Ambewadikar, Prof. H.S. Deshmukh, Dr. Prashant Suryawanshi, Dr. Surendra Patole, Dr. Sanjay Argade
ISBN 13 9789361095221
Publisher Nirali Prakashan
Edition First
Pages 104
Language English
Publishing Year Jul-24

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Description

1. Introduction to Marketing Analytics
2. Analytics on Forecasting and Pricing Analytics
3. Customer Profitability and Analytics on Sales and Distribution
4. Analytics on Retailing
5. Analytics on Promotion Web and Social Media Analytics

Additional information
Weight 160 g
Dimensions 24 × 18 × 1 cm
Language

English

Publisher

Semester - Year

Semester 3 (Second Year – SY)

University

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