CONSUMER BEHAVIOR AND MARKETING STRATEGY | J. PAUL PETER, JERRY C. OLSON | McGraw Hill

Authors Name J. PAUL PETER, JERRY C. OLSON
ISBN 13 9780070601581
Publisher McGraw Hill
Edition 7th
Pages 579
Language English
Publishing Year 2005
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Description

9780070601581  | BBA/BBA(CA)/BBA(IB)/MBA/MCA | Management Reference Textbooks

Additional information
Weight 924 g
Language
Publisher
CONSUMER BEHAVIOR AND MARKETING STRATEGY | J. PAUL PETER, JERRY C. OLSON | McGraw Hill
CONSUMER BEHAVIOR AND MARKETING STRATEGY | J. PAUL PETER, JERRY C. OLSON | McGraw Hill