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1. Introduction to Advertising
2. Appeals and Approaches in Advertisement
3. Economic, Social and Regulatory Aspects of Advertising
4. Brands and Brand Management
Appendix (Objective Questions)
| Weight | 110 g |
|---|---|
| Dimensions | 24 × 18 × 0.5 cm |
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Physical Book: The estimated delivery date of the print version is approximately 3 to 5 working days from the date of placing the order.
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