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SERVICE MARKETING : Advanced Marketing (Major Elective) (M.Com. Part 1 Semester 2)

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Authors Name	Dr. Nivedita Gajanan Ekbote. Prof. Piyush Dixit
ISBN 13	9789361090196
Publisher	Nirali Prakashan
Edition	First
Pages	88
Language	English
Publishing Year	Feb-24

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SKU: N7698 Categories: 2. M.Com NEP Books for Savitribai Phule Pune University (SPPU), B.Com / M.Com (Commerce), Semester 2 (First Year - FY MCom)

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Physical Book ₹110 ₹93.5

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eBook ₹110 ₹77

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Both (Print & eBook) ₹220 ₹132

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Description

1. Introduction to Services
2. Designing Suitable Services Marketing Mix Part-1
3. Designing Suitable Services Marketing Mix Part-2
4. Effective Management of Service Consumer

Additional information

Weight	130 g
Dimensions	24 × 18 × 1 cm
Language	English
Publisher	Nirali Prakashan – Publication
Semester - Year	Semester 2 (First Year-FY M.Com.)
University	Savitribai Phule Pune University (SPPU)

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Physical Book

Physical Book: The estimated delivery date of the print version is approximately 3 to 5 working days from the date of placing the order.
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Physical Book

Physical Book: The estimated delivery date of the print version is approximately 3 to 5 working days from the date of placing the order.
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eBook

eBooks: No physical copy will be delivered. the books offered through this platform are designed to be read-only through web browser or ebook reader apps.
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Both (Print & eBook) ₹75

Physical Book: The estimated delivery date of the print version is approximately 3 to 5 working days from the date of placing the order
eBooks: No physical copy will be delivered. the books offered through this platform are designed to be read-only through web browser or ebook reader apps.
eBooks: This book has been already added to your account. Please check under "My eBooks". If you want to buy print book alone, choose "Print Version".
GSTwill be applicable.
eBook Validity: The eBook will be accessible only for from the date of purchase.
For any queries write to info@pragationline.com

Physical Book: The estimated delivery date of the print version is approximately 3 to 5 working days from the date of placing the order
eBooks: No physical copy will be delivered. the books offered through this platform are designed to be read-only through web browser or ebook reader apps.
eBooks: This book has been already added to your account. Please check under "My eBooks".
GSTwill be applicable.
eBook Validity: The eBook will be accessible only for from the date of purchase.
For any queries write to info@pragationline.com

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