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| Authors Name | Dr. Shaila Bootwala , Ms. Uzma Irfan Shaikh |
| ISBN 13 | 9789354512360 |
| Publisher | Nirali Prakashan |
| Edition | First |
| Pages | 94 |
| Language | English |
| Publishing Year | Aug-21 |
Email on info@pragationline.com if e-book is not found.
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MARKETING MANAGEMENT 3 (Third Year TY BCom Semester 5)
Description
1. Introduction to Advertising
2. Appeals and Approaches in Advertisement
3. Economic, Social and Regulatory Aspects of Advertising
4. Brands and Brand Management
Additional information
| Weight | 130 g |
|---|---|
| Dimensions | 24 × 18 × 1 cm |
| Language | English |
| Semester - Year | Semester 5 (Third Year TY) |
| University |
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