BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
SUPPLY CHAIN MANAGEMENT | JOHN T. MENTZER | Response Books/Sage
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
SERVICES MARKETING AND MANAGEMENT | AUDREY GILMORE | Response Books/Sage
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
MARKETING MANAGEMENT (A Decision-Making Approach) | PINGALI VENUGOPAL | Response Books/Sage
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
AGRICULTURAL ECONOMICS AND PROBLEMS IN INDIA | K. VASUDEVAN, M. GHOSH | R. B. Publication
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
MARKETING CHANNELS | ANNE T. COUGHLAN , ERIN ANDERSON , LOUIS W. STERN , ADEL I. EL ANSARY | PHI
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
CORPORATE FINANCIAL REPORTING AND ANALYISIS | ASISH K. BHATTACHARYYA | PHI
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
KNOWLEDGE MANAGEMENT | ELLAS M. AWAD , HASSAN M. GHAZIRI | PHI
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
BEHAVIOR IN ORGANIZATIONS | JERALD GREENBERG, ROBERT A. BARON | PHI
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
QUANTITATIVE TECHNIQUES FOR MANAGERIAL DECISIONS | R. B. KHANNA | PHI
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
ADVERTISING | WILLIAM WELLS, SANDRA MORIARTY, JOHN BURNETT | PHI
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
STRATEGIC MARKETING FOR NONPROFIT ORGANIZATION | ALAN R. ANDREASEN , PHILIP KOTLER | PHI
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
MATERIALS MANAGEMENT (A Supply Chain Perspective) | A.K. CHITALE, R.C. GUPTA | PHI
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
STRATEGIC MANAGEMENT AND COMPETITIVE ADVANTAGE | JAY. B. BARNEY , WILLIAM S. HESTERLY | PHI
BBA/BBA(CA)/BBA(IB)/MBA/MCA Textbooks
INTRODUCTION TO MANAGEMENT ACCOUNTING | HORNGREN , SUNDEM, STRATTON | PHI